From - The Color Black - Black is mysterious and protective.
The color black relates to the hidden, the secretive and the unknown, and as a result it creates an air of mystery. It keeps things bottled up inside, hidden from the world.
In color psychology this color gives protection from external emotional stress.
It creates a barrier between itself and the outside world, providing comfort while protecting its emotions and feelings, and hiding its vulnerabilities, insecurities and lack of self confidence.
Black is the absorption of all color and the absence of light. Black hides, while white brings to light.What black covers, white uncovers.
We all use black at various times to hide from the world around us in one way or another. Some of us use it to hide our weight; others among us use it to hide our feelings, our fears or our insecurities.
In color psychology, black means power and control, hanging on to information and things rather than giving out to others.
Black is intimidating, unfriendly and unapproachable because of the power it exudes. It can prevent two-way communication because of its intimidation. The salesman wearing all black will make a lot of sales, but no friends! It radiates authority, but creates fear in the process.
Black implies self-control and discipline, independence and a strong will, and giving an impression of authority and power. Black absorbs negative energy. It is useful to carry something black with you to protect you from harm and negativity when traveling or when going about your usual daily activities outside your home.
People who like black may be conventional, conservative and serious, or they may think of themselves as being sophisticated or very dignified.
The color black is often seen as a color of sophistication, as in 'the little black dress', or 'the black tie event'.
Research Confirms That Wearing Black Makes You Appear More Attractive, Intelligent and Confident. (Source Modern Salon)
The above is my "going crazy" shopping at Banana Republic from several weeks ago. I already had the Ralph Lauren shoulder bag. So if black makes me appear more "attractive, intelligent and confident", I can use the help on all fronts!