Politico: The DeSantis Team Ran the Worst Campaign in History The bizarre decisions behind a $130 million debacle.
First impressions are wildly important in politics. The campaign never recovered from its pitiful Twitter kickoff, its discomfited candidate and the wandering purpose of his candidacy. To the campaign’s surprise, the message that “I’m just like Trump, but awkward, shorter and less interesting” did not seem to catch.
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