A longtime American wardrobe staple is in danger of extinction
From Business Insider - Ashley Lutz
Blue jeans are increasingly going out of style, and even industry heavyweights like Levi's and Gap are taking notice.
My current employer (retail) allows leggings with the caveat that the top must fall below the seat of the legging; think tunic. I believe this to be a flattering look for the over 30 generation not exercising at the gym.
However what I am seeing is more and more yoga pants and legging being worn; some flatter, some not so.
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The Business Insider article continues - And longtime industry leader Gap isn't all about jeans anymore.
The company is investing heavily in its Athleta activewear business, reports Sapna Maheshwari at Buzzfeed.
"My generation grew up wearing jeans — jeans are just a part of our life, and it still is, Athleta executive Nancy Green told Buzzfeed. "But this generation is growing up in yoga pants and activewear. So I think it’s just going to be bigger and bigger and bigger for the future."
As young consumers grow up, it's likely they'll continue to wear leggings and activewear instead of jeans.
Lululemon is one store,at my local mall, I have watch expand twice in the last few years. It deals almost exclusively in exercise wear and tights/leggings. There is a message there.
What do you think? When would you wear legging - if at all?
Would I wear leggings. Most definitely. I have more than a few pairs and find them super comfy. That does not mean I would give up my jeans though. That is one of the joys of being a woman. It is not either or. We have choices.
ReplyDeleteElizabeth
I see London.
ReplyDeleteI see France.
I see leggings
Failing to be pants.
I’ll crop them off
Til shorts they be.
They still do not
look good on me.
Though they are all
the rage at school,
They still do not
look wise or cool.
I do not like
All that they show.
I do not like
A camel toe.
I will be glad
When they are gone.
I’ll no longer have
To paint them on.
Unlike tight jeans,
They do not hurt.
Now I can wear
A micro skirt.
They make it easy
There is no doubt,
To blend in while
Out and about.
They are so soft
And comfy too.
Though it takes butt and legs
To look good on you.
I think that I’ll
Give them a pass.
They display too much
Of my old a**.
-Abby
Very clever.
DeleteI understand the comfort factor of leggings but they don't do it for me. Basically they are tight sweat pants. Lounge wear for around the house? It is a part of our society that is dressing down and I really don't like that trend.
ReplyDelete-Christina Cross
Jeans are a worldwide fashion institution.
ReplyDeleteI love my lycra based, stretchy, curvy 'gurl jeans'.
Jeans and denim clothing are going nowhere, IMHO.
I buy all my jeans (male and female) in thrift stores for mere pennies on the dollar.
Velma
"Lycra based, stretchy, curvy 'gurl jeans" - That is my every day look. Even at the lingerie store, jeans rule.
DeleteI don't think I have any boy jeans left. NYDJ are a great fit.
Jeans are my everyday look as well. I wear lee straight leg 10L..great look and fit for me. I do not even own boy jeans. Sloppy ugly fit.
ReplyDelete10s in Lee - waist fits perfect! The best!
Delete