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Friday, April 12, 2019

Be Fearless

Boston Proper's New Ad Campaign.  I like it!



Fearless, feminine and totally brand new: Our latest collection of women’s dresses has officially arrived. Explore our newest arrivals to find the seasonal styles and silhouettes your wardrobe demands. From sultry off-the-shoulder numbers to cold-shoulder cutouts and flared sleeves, our dresses are distinctively chic and made to flatter. Show some leg with a thigh-high slit, or add some boho flair with a voluminous flounce hem. Perfect for lunch dates and date nights, these sexy styles come in a range of lengths to suit any occasion. 

Take a crisp linen maxi dress to the office for 9-to-5 sophistication, or choose a sensuously shaped lace design to make an unforgettable entrance.Fall in love with small details that make big statements, keep things effortless with relaxed fits and dreamy neutral hues, or dazzle in a metallic dress that steals the spotlight. Whether you adore the look of embellishments and embroidery or prefer the ease of comfortable silhouettes and LBDs, we have the dresses you need in fresh, on-trend styles. Dress for the party scene and beyond with the perfect little number from our latest collection of women’s dresses -- and wear it like no one else.


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